Lexie Wu from London
web design freelancer
turn your website into
your best business partner
Hi, I’m Lexie! I create beautiful, SEO friendly websites that attract clients, perform flawlessly, and are incredibly easy for you to manage.
No big-agency pricing. No complexity. Just results.





What I can help you with your website?
ecommerce
web design
Have good products to sell, but don’t know how to?
I design beautiful, SEO-friendly WooCommerce stores that run smoothly and make shopping easy — helping you attract customers and boost sales without extra effort.
wordpress
Web design
Need a website to communicate and attract more clients for you?
I create modern, SEO-friendly WordPress websites that are simple to manage and strategically crafted to attract and convert the right clients.
search engine optimisation
Have great website and services but no one know?
I help businesses increase their online visibility with smart, sustainable SEO that brings the right people to your site from Google and other search engines.
I'm here to help!
Web design freelancer
Lexie Wu
— Attract your ideal clients with your web design freelancer
I’m Lexie — a London-based freelance web designer with a background in digital and ecommerce visual merchandising.
I design and optimise websites that are clear, trustworthy, and effortless to use. My experience in shaping customer journeys helps me create websites that attract your ideal clients and convert them into customers.
A Highly Recommended
Freelance WordPress Web designer in London
I work with WordPress agencies and businesses around the UK to produce great results with websites that resonate with their customers. (paraphrasing)
Working with Lexie was one of the best decisions we've made for our business. Our old website was outdated and hard to manage — now it's fast, modern, and brings us consistent inquiries every week. The entire process was smooth, and I finally feel confident sending people to our site.
We needed a website that not only looked good but actually converted visitors into paying customers. Lexie delivered exactly that. The design is clean, the messaging is clear, and we’ve seen a noticeable boost in leads since launch. Highly recommended for anyone serious about improving their online presence.
Frequently Asked Questions
Here are some of the most common questions I get asked. If you can’t find the answer you’re looking for, please get in touch.
How is a freelance web designer different from an agency?
Hiring a freelancer is typically more cost-effective as there are fewer overheads to cover. You also benefit from a more personal service, with a direct line of communication to the person actually building your site.
How much does it cost to hire a freelance web designer in the UK?
Every project is unique, so I provide bespoke quotes based on your specific requirements. This ensures we are a good fit and that I can deliver exactly what you need. My web design packages typically start from £500 + VAT.
What's your payment schedule?
I usually split the project into two stages: a 50% deposit to kick off the project, and the final 50% balance once the design is approved and ready to go live.
What do I need to get started?
To hit the ground running, it helps to have a few things ready:
- Inspiration: Examples of websites you like.
- Branding: Your logo (ideally in SVG format) and any brand guidelines. No logo? No problem! We can design one for you.
- Visuals: Any existing professional photography. If you don’t have any, I can source high-quality stock images.
- Content: A rough sitemap or document outlining your text. If this isn’t ready yet, we can use placeholder text while we finalise the structure.
Will my website be Search English Friendly?
Absolutely. Every site I build follows Google’s latest best practices, ensuring it is fast, mobile-friendly, and easy for search engines to index. I also implement caching and performance tools to boost loading speeds.
While every project includes this solid SEO foundation, I also offer dedicated SEO plans if you want to actively target specific keywords and grow your organic traffic.